We love growth. Every week, month, quarter we crunch numbers and analyze data and set stretch goals. We plan to grow our customer base, grow our audience, grow our revenue.
Growth reminds us that life isn’t stagnant – we’re constantly improving.
The funny thing about growth is that it begins with taking a risk. That means walking into unfamiliar territory, encountering new challenges, making mistakes, and maybe doing something that terrifies you.
Those thoughts could paralyze us into inaction. Wrap ourselves in a warm blanket and not venture outside. Stay safe from scrutiny and other dangers.
And the day came when the risk to remain tight in a bud was more painful than the risk it took to blossom. –Anaïs Nin
Then you realize: the price of comfort is the potential for living.
I’m growing today because I’m launching my marketing blog. (If you like it so far, please subscribe.) It’s easier to write for clients than for yourself. You can look at companies with an objective eye. When you’re writing as yourself for your own brand, you’re inside your head all the time. Time to shrug that off and share my thoughts with you.
What are you going to do to grow today?